[vpFREE] American Casino & Entertainment Properties Press Release

American Casino & Entertainment Properties Press Release:

Enhanced ace | PLAY™ Program Gives Players More Choices,
More Points New Level & Introducing ace | PLAY™ Dividend

March 20, 2012 – Las Vegas, NV – American Casino &
Entertainment Properties (ACEP), the parent company of
Stratosphere Casino Hotel & Tower, Arizona Charlie's
Boulder, Arizona Charlie's Decatur and Aquarius Casino
Resort, announces an enhanced ace | PLAY™ card program
designed to not only better reward players, but give players
a choice on how to redeem their points, their way.

Starting March 20, 2012 players with an ace | PLAY™ card
will simply earn points every time they play slots. In
addition, points can now be earned playing all table games.
Players can then decide if they want to redeem points earned
for cash, slot play and/or comps.

The break down is easy: 600 points can still be redeemed
for one dollar cash; 500 points can be redeemed for one
dollar play on slots, bingo, and keno (depending on
property); and 300 points can be redeemed for one dollar in
comps, an important benefit as points needed for comps are
only half of what is required for cash awards.

Earning points is now easier, as well.

A new level, ace | PLAY orange, has been created allowing
loyal players a significant boost in point multipliers. Top
level ace | PLAY red members will now earn 4X points, up
from 3X points; ace | PLAY green members will move from 2X
points to 3X points; the new ace | PLAY orange members will
receive 2X points; and blue members will continue to receive
1X points.

The new program also has a new award for loyal players. As
of March 20, 2012, ace | PLAY red and ace | PLAY green
members will be eligible for the new ace | PLAY Dividend.
The more players play, the bigger the Dividend. These
extra points can also be used for cash, slot play or comps
and will activate as long as a player maintains their red or
green level status.

"Simply put, our new ace | PLAY program is designed to
better reward better players. And it does," said John Moran,
Vice President of Marketing at American Casino &
Entertainment Properties. "With the addition of a new level
and the ground breaking ace | PLAY Dividend, points can be
accumulated faster than ever before, and avid players will
see their loyalty directly rewarded. More importantly,
players can decide what to do with those points and players
wishing to redeem comps now receive twice the value."

Players are also being introduced to their personal Account
Snapshot, which can be found in several locations. Players
can go online to check account details by visiting
acePLAYinfo.com, use the ace | PLAY app, or visit an ace |
PLAY Center or Kiosk at one of the participating properties.

ace | PLAY benefits at a glance:

600 Points = $1 Cash
500 Points = $1 Slot Play - NEW!
300 Points = $1 Comps - NEW!
Table Game Players Now Fully Participate

ace | PLAY red
250 Tier Credits
4X Points
Eligible for Dividend
25% off the Buffet
10% off owned restaurants

ace | PLAY green
100 Tier Credits
3X Points
Eligible for Dividend
25% off the Buffet
10% off owned restaurants

ace | PLAY orange – NEW LEVEL
10 Tier Credits
2X Points
25% off the Buffet
10% off owned restaurants

ace | PLAY blue
1X Points
10% off the Buffet
10% off owned restaurants

Twitter: @LVStratosphere, @AZCharlies, @AquariusCasino,
#acePLAY

About American Casino & Entertainment Properties: American
Casino & Entertainment Properties (ACEP) owns and operates
four gaming and entertainment properties in Clark County,
Nevada: Stratosphere Hotel Casino & Tower, is a destination
resort featuring one of the most recognizable landmarks on
the Las Vegas Strip; Arizona Charlie's Decatur and Arizona
Charlie's Boulder, two off-Strip casinos, primarily serve
residents of Las Vegas; and The Aquarius Casino Resort in
Laughlin, Nevada, catering to Laughlin visitors and
residents. The four properties target middle-market
customers interested in value in their gaming, lodging,
dining and entertainment experiences.


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