Permiotti's comment that 25 cars were given away in the first few days suggests to me that this is a successful promotion for Stations. The objective of the promotion is to raise their average coin-in per day. And 25 cars won in the first few days suggests they were successful in doing so. The retail price of the vehicles involved start in the low $20,000's. But you can bet that Stations got a better deal than that. So let's say they have an average investment of $20,000 per vehicle.
The meter involved runs in miles. It starts at 15,000 and caps at 25,000. Adding the upper and lower parameters together then dividing by 2 means the average hit would be 20,000 miles, an increase of 5000 miles. So the big question is how much coin-in would it take to drive the meter up to 20,000 miles. Without inside information we don't know the answer. All we can do is guess.
Let's say Stations is willing to give up one-tenth of one percent on the promotion. Twenty-thousand dollars is one tenth of one percent of $200,000,000.
2000,000,000/5000 miles means it would take $40,000 coin-in to move the meter up 1 mile. Every denomination is included in the promotion from pennies up though the high denoms. So the meter is actually counting pennies bet. It would take 4,000,000 pennies bet to move the meter up 1 mile. (40,000 X 100). Each penny bet is eligible to win a vehicle.
A person betting $1 on a penny slot is betting a block of 100 coins (pennies) per spin.. A person playing quarter single line video poker would be betting a block of 125 coins per hand. A dollar single line video poker player would be betting a block of 500 coins per hand. And a person playing $5 single line video poker would be betting a block of 2500 coins per hand. This means the promotion favors the higher denom players.
