STATION CASINOS TO GIVE AWAY $5M IN CARS AND CASH DURING
FEBRUARY CAR-A-DAY GIVEAWAY
Promotion largest and most nostalgic in Company's 35 year history
(Las Vegas, Nev.)- Station Casinos will give away 200 cars and $400,000 in
cash February 10-29 during its "$5 Million Car-A-Day Giveaway" promotion.
All 10 Station Casinos and Fiesta locations (Aliante Station, Boulder
Station, Fiesta Henderson, Fiesta Rancho, Green Valley Ranch resort, Palace
Station, Red Rock Resort, Santa Fe Station, Sunset Station and Texas
Station) will each give away one car per day during the 20 day promotional
period. The $5 million giveaways in 2011 and 2012 are the largest promotions
in Station Casinos' history.
Generous promotions with cars are a long standing tradition with Station
Casinos that date back to the company's founder, Frank Fertitta Jr., who
created the original "Car A Day in May" promotion. In the 70's and 80's,
Fertitta saw many casinos tout a single car as a prize, but rarely were they
given away. He created the "Car A Day In May" promotion with a commitment to
create several winners by giving one car to a customer each day of that
month. The company, now run by his sons, expanded Fertitta's legacy by
reviving this idea and expanding it last year to a promotion worth millions
of dollars and an opportunity for guests to win a car a day at multiple
properties.
Drawings for the "$5 Million Car-A-Day Giveaway" car winner will be held
daily, beginning February 10, at 8:15 p.m. in each casino. Vehicle winners
will be able to choose from four select Chevrolet models: Camaro, Sonic,
Silverado and Cruze. In addition to one car winner each night, four $500
cash winners will be drawn at each location, which breaks down to a total of
50 big wins each day across Southern Nevada. When the contest is completed,
there will be a total of 1,000 wins guaranteed from the promotion. Winners
do not have to be present at the drawing, but prizes must be claimed within
24 hours.
The contest eligibility period for members of the free Boarding Pass rewards
program begins on February 6. Entries are good all month long and must be
activated by swiping rewards cards at Boarding Pass kiosks by 8 p.m. Members
of the program will get one entry for every 50 slot points earned at any
Station Casinos or Fiesta location. Additional entries may be earned by
playing table games, live poker, bingo and with select race and sports
wagers. Boarding Pass members will also receive 10 free entries daily
February 10-29 just for swiping their cards at a Boarding Pass kiosk.
Full contest details are available at www.stationcasinos.com.
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